you are doing great (red oak)

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by Matthew Hoffman

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Artist Statement

I make work to help myself, and help myself care again. When these ideas are shared by the world at large, it really shows us how this is needed. I’m sometimes conflicted that positivity can be so disruptive. Don’t get me wrong—I couldn’t feel stronger about making a protest against all the negativity in the world—I love causing trouble in a positive way. I champion radical positivity. I recently realized that the rareness of these messages is what makes them so powerful. I just wish it wasn’t so rare.

I wish positivity was everywhere. I don’t think there could ever be a point of over-saturation. I feel that hopeful messages need to be repeated over and over again, especially in the current climate.

Why We Love It

Hoffman has a way with pure, uncomplicated positivity. you are doing great is actually an outgrowth of the artist’s you are beautiful project, which started as 100 stickers passed out amongst friends and has since spread internationally. It turns out “you are beautiful” was a much-needed message that spoke to huge swaths of people from all sorts of backgrounds (including none other than Oprah Winfrey). Hop on Instagram and you’ll see his “you are beautiful” stickers making global appearances as far as Antarctica ... Read more on the blog!

Details

+ Measurements provided are the height from the tallest point ​and the width at the widest point.
+Made of red oak, laser cut in Chicago
+ Can be easily attached to a wall with foam tape or hung from a white finishing nail. You can also attach plastic feet (for the piece to stand on its own), lay it flat, or simply lean it against your surface of choice.
+ All orders for this edition are final sale and not eligible for discount or return.

Medium:

Laser cut red oak wood

Matthew Hoffman

Matthew Hoffman is a Chicago based artist & designer whose public works have been exhibited internationally. His ideas and work have been included in Good, the New York Times Magazine, and Ready Made. He has been published in books by Gestalten, Droog, and Taschen, and was featured in a segment on the Oprah network.Matthew has created large scale public installations for the City of Chicago, Rose Fitzgerald Kennedy Greenway Conservancy, Albright Knox Gallery, as well as companies like Apple, Facebook, Zappos, & Cards Against Humanity. There are close to 30 outdoor installations currently up in the Chicagoland area.
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