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Trentino Ski Bear

Vintage Editions
  • $85.00

Add Custom Frame

SHIPPING FOR FRAMES ONLY AVAILABLE WITHIN U.S.

Add Custom Frame

SHIPPING FOR FRAMES ONLY AVAILABLE WITHIN U.S.

Add Custom Frame

SHIPPING FOR FRAMES ONLY AVAILABLE WITHIN U.S.

Trentino Ski Bear is the coolest carnivore in town, his bright gold figure popping against the deep blue background. We plucked this forties-era ski poster design from the archives and remastered it into a museum-quality print. Before WWII, skiing (especially in the Alps) was an activity reserved for the affluent, with a rather expensive barrier to entry. (In turn, ski imagery was used to advertise all sorts of fancy pants luxury goods, from Mercedes Benz and Nivea cream.) It wasn’t until after WWII that skiing really started to take off as a sport accessible to the masses, owing much of its newfound affordability to the increased availability of metals and plastics that could produce cheaper equipment. The postwar world also meant more leisure time, more disposable income for the middle class, and a surplus of soldiers trained in skiing for military purposes who now had a whole lot less to do.

This ain’t your average bear. This slightly surreal, pipe-smoking polar bear is a supremely stylish ski bum. He strides in the fat flakes of falling snow, skis slung casually over his shoulder, color-coordinated pipe dangling debonairly from his mouth. Trentino Ski Bear is the coolest carnivore in town, his bright gold figure popping against the blue background. A seductive, script-y font asks “Quo vadis scaitore?”, or “Where are you going skiing?”. This looks like Latin but we’d venture to say it’s likely Ladin, a Rhaeto-Romance language mainly spoken in the Dolomite Mountain region of the Alps in Northern Italy, where the province of Trentino is nestled. “Nel Trentino,” the artwork answers in sharp, thick, sans-serif letters. “In Trentino”—still one of the best places in the world to satisfy an itch for the Great Outdoors ... Read more on the blog!

+ Limited-edition, exclusive to 20x200
+ Museum quality: archival inks, 100% cotton rag paper unless noted
+ Handcrafted custom-framing is available

Our quoted dimensions are for the size of paper containing the images, not the printed image itself. We do not alter the aspect ratio, nor do we crop or resize the artists’ originals. All of our prints have a minimum border of .5 inches to allow for framing.

Museo Portfolio Rag

Edition Structure:
10"x8" | edition of 10
14"x11" | edition of 200
20"x16" | edition of 50

Artist - Vintage Editions

Vintage Editions

For our Vintage Editions series, our curators scour historical archives for both timeless classics and heretofore unseen gems. These images come back to life as exhibition-quality prints now available to everyone. As a bonus, purchasing equals patronage: sales from Vintage Edition prints go towards supporting our growing roster of artists.

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