you got this

by Matthew Hoffman

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Artist Statement

I make work to help myself, and help myself care again. When these ideas are shared by the world at large, it really shows us how this is needed. I’m sometimes conflicted that positivity can be so disruptive. Don’t get me wrong—I couldn’t feel stronger about making a protest against all the negativity in the world—I love causing trouble in a positive way. I champion radical positivity. I recently realized that the rareness of these messages is what makes them so powerful. I just wish it wasn’t so rare.

I wish positivity was everywhere. I don’t think there could ever be a point of oversaturation. I feel that hopeful messages need to be repeated over and over again, especially in the current climate.

Why We Love It

Our fourth exclusive wood cut by the Chicago-based artist, you got this is zippier than the other Hoffman affirmations we’ve editioned. It’s the enthusiastic flex emoji to you are loved’s bear hug, and to you are doing great’s reassuring shoulder squeeze. It’s gotta be in the top five turns of phrase we’ve most frequently texted to friends in tough spots. It’s a strong, succinct expression of confidence, whether you say it to yourself or someone else. It’s punchy, proactive, unequivocal and declarative. It’s also available in two sizes—9.5”x6.5” and 16”x10.75”—so you have some say over scale and impact. In either size, it makes a majorly satisfying personal mantra, and a perfect pick-me-up to pass on to another person. And made just for us by the artist in beautiful, laser cut birch plywood? Heck, you got this is low-key life-changing ... Read more on the blog!


+ Measurements provided are from the height from the tallest point ​to the width at the widest point.
+ Made of birch plywood, laser cut in Chicago
+ Can be easily attached to a wall with foam tape or hung from a white finishing nail. You can also attach plastic feet (for the piece to stand on its own), lay it flat, or simply lean it against your surface of choice.
+ All orders for this edition are final sale and not eligible for discount or return.


Laser cut wood

Matthew Hoffman

Matthew Hoffman is a Chicago based artist and designer, whose public works have been exhibited internationally. His ideas and work have been included in Good, the New York Times Magazine, and Ready Made. He has been published in books by Gestalten, Droog, and Taschen, and was featured in a segment on the Oprah network. Matthew has created large scale public installations for the City of Chicago, Rose Fitzgerald Kennedy Greenway Conservancy, Albright Knox Gallery, as well as companies like Facebook, Zappos, Groupon, & Cards Against Humanity. There are close to 30 outdoor installations currently up in the Chicagoland area. Outside... Read More
of large public works, You Are Beautiful is a small but mighty team that creates art & design edition objects to interact with your daily life. These items & custom work are available directly through their online shop, as well as museum stores such as LACMA, MASS MoCA, Mattress Factory, and online at UncommonGoods. Matthew is the custodian of You Are Beautiful, a project to better the world in little ways. The message has reached every corner of the globe, with over 3 million stickers shared by the community. The hope is for us to share uplifting thoughts with each other.
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